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What is professional coaching?
The ICF defines coaching as partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential. Coaching honors the client as the expert in his/her life and work and believes that every client is creative, resourceful, and whole. Standing on this foundation, the coach's responsibility is to:

  • Discover, clarify, and align with what the client wants to achieve
  • Encourage client self-discovery
  • Elicit client-generated solutions and strategies
  • Hold the client responsible and accountable

Coaches are trained to listen, to observe and to customize their approach to individual client needs. They seek to elicit solutions and strategies from the client; they believe the client is naturally creative and resourceful. The coach's job is to provide support to enhance the skills, resources, and creativity that the client already has.

 

How can you determine if coaching is right for you?

Start by summarizing what you would expect to accomplish in coaching. When someone has a fairly clear idea of the desired outcome, a coaching partnership can be a useful tool for developing a strategy for how to achieve that outcome with greater ease.

Since coaching is a partnership, also ask yourself if you find it valuable to collaborate, to have another viewpoint and to be asked to consider new perspectives. Also, ask yourself if you are ready to devote the time and the energy to making real changes in your work or life. If the answer to these questions is yes, then coaching may be a beneficial way for you to grow and develop.

 

What are some typical reasons someone might work with a coach?
There are many reasons that an individual or team might choose to work with a coach, including but not limited to one or more of the following:

  • There is something at stake (a challenge, stretch goal or opportunity), and it is urgent, compelling or exciting or all of the above
  • There is a gap in knowledge, skills, confidence, or resources
  • There is a desire to accelerate results
  • There is a lack of clarity, and there are choices to be made
  • The individual is extremely successful, and success has started to become problematic
  • Work and life are out of balance, and this is creating unwanted consequences
  • One has not identified his or her core strengths and how best to leverage them

Benefits of Coaching

Coaching can help with a variety of goal areas. Findings from the 2010 ICF Global Consumer Awareness Study, showed that more than two-fifths (42.6 percent) of respondents who had experienced coaching chose "optimize individual and/or team performance" as their motivation for being coached. This reason ranked highest followed by "expand professional career opportunities" at 38.8 percent and "improve business management strategies" at 36.1 percent. Other more personal motivations like "increase self-esteem/self-confidence" and "manage work/life balance" rated fourth and fifth to round out the top five motivation areas. 

 



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